Sego seems to get off on doing things one wouldn’t expect from an LA indie band today. Being proficient at their instruments instead of relying on computer tracks to play their new album “Sego Sucks” live, recording said album in a church in far away Canada in the winter, thus committing to the deliberate notion of an album more than an amalgamation of ‘laptop studio’ singles. And yes, chanting “USA, USA, USA” as the main reprise of a reflective tune about entitlement culture. One must ask why? Why take it there? Or one may not ask and instead bounce and bop their way through each energetic turn, just happy to have their blood pump a little faster than the “everything chill all the time” pace that we’ve all become accustomed to.
And therein lies the trick of Sego. It’s a gosh-damn choose your own adventure story of music for adrenaline huffers and introspective socio-philosophical types alike. Not that the two are mutually exclusive.
“What started out as a hashtag from some disgruntled audience member, ‘Sego Sucks’ ended up encapsulating the ethos behind this entire record.
The more I give in to the modern temptation to generate opinions and clever commentary about everything swirling around me, the more I realize I’m not an authority on much of anything. It’s probably fine not to have an opinion on everything. It’s probably fine not to be liked by everyone all the time.” – Spencer Petersen/Sego